Welcome to BMW-Brilliance

EMBARK TO THE FUTURE,COLLABORATE TO GROW

Over the past few decades, BMW Brilliance has experienced significant growth alongside China’s economy. As an integral part of the Chinese industrial ecosystem, BMW Brilliance has forged close collaboration with our partners, jointly creating opportunities and achieving mutual growth. Looking ahead, BMW Brilliance’s development concept is aligned with China’s innovation focus, the “New Quality Productive Forces,” and incorporates digitalisation, electrification, and sustainability into our core business.

We understand sustainability is a complex challenge that requires multidisciplinary solutions. Deeper collaboration is therefore critical. Through knowledge sharing, talent development, and technology we can break down barriers, spark innovation, and accelerate progress. BMW Brilliance will continue to contribute to society by bringing systematic change to the automotive sector in three aspects – decarbonisation, circularity, and stakeholder engagement.
We have passed numerous milestones on China’s journey to carbon neutrality, and we are well-prepared to play our role in contributing to meeting this challenge.
In the face of accelerating change in the world, BMW Brilliance remains steadfast in our commitment to sustainability. Our sustainable development strategy continuously adapts to the evolving business environment and external challenges.
At the BMW Brilliance, we align ourselves with China’s carbon peaking and carbon neutrality targets, as well as those of the BMW Group. To scale-up our decarbonisation efforts, we advocate for transparency and accountability across the value chain - from the sourcing of raw materials to production, facility management, distribution logistics, and sales of the vehicle.

Expand New Energy Vehicle (NEV) Product Portfolio


BMW i5 eDrive 35L acquired a 5-star rating in China-Green Car Assessment Programme (C-GCAP) review.

Improve Energy Efficiency for Complete Vehicles


Compared to 2022, corporate average fuel consumption decreased from 6.08 l/100km to 6.03 l/100km by 2023.

Collaborate with Dealers to Cultivate a Sustainable Service Ecosystem for Our Customers


More than 250 BMW dealerships awarded Network Transformation Green Star (NT Green Star) certification by the end of 2023.

Renewable electricity used by NT Green Star dealers accounted for over 80% of their total electricity usage.

Enhance Charging Infrastructure and Provide Renewable Electricity for Charging NEVs


Collaborate with State Grid Smart IoV to provide renewable electricity for NEVs charging, advance charging technology research and innovation, and promote exceptional charging service.

BMW iFACTORY: Innovating for Resource Optimization and Digital Progression


Scale AI-based technology across plants, which was piloted to steer daily operations and check monthly energy targets.

Continuously Improve Energy Efficiency


Transition to energy-efficient LED lighting and optimise air handling units in the heating, ventilating and air-conditioning (HVAC) system.

Transition to Renewable Energy


100% renewable electricity used for all manufacturing sites in Shenyang and 36 non-manufacturing sites across the nation.

Continue to increase on-site solar PV installation for the Shenyang base and the Beijing non-manufacturing operative site.

Conduct geothermal well test to explore the use of green heating in the Gen6 Battery Powertrain Plant.

Accelerate the switch from coal boilers to natural gas heating and eventually electric boilers.

Adopt to Low-carbon Transportation Mode


Expand the adoption of low-carbon and multimodal transportation, such as clean energy vehicles, rail and sea freight.

Upscale the Use of Electric Carriers


Expand aftersales logistics fleet to 20 E-Trucks and apply 40 E-Trucks across Shenyang production facilities to provide short-distance transportation services for spare parts.

Establish Supply Chain Energy Management Strategy


Integrate environmental criteria into supplier selection and management process, which weights the utilisation of renewable electricity and secondary materials as key selection criteria.

Accelerate Renewable Electricity Transition in Supply Chain


100% renewable electricity adopted for self-production by all High Voltage Battery (HVB) cells suppliers.

100% aluminium ingot foundry shop suppliers adopted renewable electricity.

Cooperate with suppliers to sign joint Memorandums of Understanding (MoU) for low-carbon aluminium.

Enhance Supply Chain Decarbonisation Transparency


In 2023, local suppliers integrated contractually agreed decarbonisation measures into supply chain carbon accounting, which contributed over 400,000t CO2 reduction for local supply chain during the reporting period.



Received the national Green Supply Chain Management Enterprise Certificate from the Ministry of Industry and Information Technology (MIIT).

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Circular economy redefines resources. At the core of BMW’s design concept lies a commitment to strengthening circularity. This practice, aligned with the BMW Group’s initiatives, emphasises the use of recyclable and innovative materials.
We embrace the circular economy as a key approach for designing more resource-efficient vehicles. As an alternative to traditional linear economies, the idea is to find the best way to keep materials in circulation, ensuring resources are not lost but retain their value for long-term use.

Sustainable Product Design


Launch innovative research with suppliers to add bio-based materials into plastic, including coffee grounds and other plant fibres.

Promote Secondary Materials Usage


BMW iX1 equipped with wheels utilising 70% recycled aluminium.

Increase Secondary Raw Material Use


Achieved over 70% secondary raw material use of palladium and rhodium since 2022.

Achieved 50% secondary raw material use of aluminium in aluminium ingot foundry by 2023.

Promote Innovation and Material Recycling and Reuse


Establish a closed-loop system for recycling nickel, cobalt, and lithium from retired HVBs by 2023.

Utilise 30% secondary thermoplastic material in the interior and exterior parts such as rocker panels, bumper brackets, storage boxes, etc. in our pilot vehicle project.


Achieved an accumulative scrap steel recycling volume of 82,639t by 2023.

Expand the types and volumes of secondary materials in our supply chain, including precious metals, aluminium, plastic and HVBs.

Water Reuse and Recycling


Scale up wastewater recycling volume: Achieve our path to zero potable process water by continuing to commission on-site treatment plants. In 2023, wastewater recycling achieved total volume of 159,325m³ for all plants, representing a 51.4% increase compared to 2022.



Diversify reclaimed water use: Increase the proportion of reclaimed water used for landscaping irrigation and in production processes including painting shops and cooling towers.

Waste Reduce and Reuse


Recycle ceramic and iron mud from engine factories as raw materials for cement production.

Recycle paint shop discarded solvents through distillation for reuse and further reduce Volatile Organic Compounds (VOCs) emissions.

Recycle scrap steel and scrap aluminium through collaboration with our manufacturing partners.

Green Packaging


Rethink

Introduce new plastic universal containers based on the modularisation concept with replaceable parts to enhance the reuse of existing resources.


Reduce

Utilise lean materials to replace steel based on the mindset of light-weight design to increase efficiency during logistics and transportation.


Reuse

Strengthen the circular use of steel containers by implementing standardized reuse processes.

Introduce flexible-structure containers to meet diverse demands.

Apply returnable packaging materials in the aftersales parts logistics of Shenyang Regional Distribution Centre.


Recycle

Conduct feasibility studies and pilot implementation of recycling and reuse of non-steel materials, e.g. apply secondary material in plastic containers and actively explore the organic combination of biomaterials and plastics.

Deliver Circular Concepts and Services Through Dealerships


Incorporate circularity concepts into the architectural design of exemplary dealerships to minimise the ecological footprint and promote resource recycling and reuse.



Set up HVB recycle rooms at more than 500 dealerships for customer convenience.

Pioneer HVB Closed-loop Recycling and Reuse


HVB recycling: 100% retired HVBs recycled.

HVB reuse: Scale up and diversify secondary use of HVBs, e.g. forklifts, pallet trucks, power storage stations, etc.

Expand the Scope of Remanufactured Parts


351,634 pieces of parts collected for remanufacturing, 766t of material recycled in 2023.

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At Home in China, Responsibility First

Aligned with the“At Home in China, Responsibility First”strategy, BMW has established deep roots in China over the past 30 years, demonstrating its commitment to the country’s culture, ecological environment, and people.


Since launching its first Corporate Social Responsibility (CSR) program in China, BMW has actively addressed key societal issues such as“traditional cultural protection”, “biodiversity conservation”, and “children’s traffic safety education”, leading the way in continuously creating concrete value for Chinese society.

In 2007, BMW launched the "BMW China Culture Journey", becoming the first auto company in China to advocate the preservation of traditional Chinese culture. BMW leads the innovation of intangible cultural heritage preservation and supports initiatives promoting and protecting the Grand Canal culture. The program has funded 421 intangible cultural heritage projects, trained and empowered nearly 1,000 inheritors.

In 2021, BMW launched the "BMW Beautiful Homeland Initiative", becoming the first auto company in China focused on biodiversity conservation. This program supports the construction of ecological civilisation and national parks in China and includes donations to the Liaoning Liaohekou National Nature Reserve and Shandong Yellow River Delta National Nature Reserve.

In 2005, BMW launched the “BMW Children’s Traffic Safety Education”. It has since led public welfare initiatives surrounding children's traffic safety education within the Chinese auto industry for 20 years with innovative contributions. This ongoing program has benefited more than 100 million people so far.

In 2011, BMW JOY Home was officially launched to engage BMW associates, dealers, customers and caring members of society across the country in helping children. It is a BMW exclusive stakeholder engagement program tailored to the social issue of disadvantaged children in China. This program aims to provide children from underdeveloped areas with equal development opportunities and further improve the development of the children in China’s underdeveloped areas.

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BMW Warm Heart Fund

In 2008, BMW established the BMW Warm Heart Fund (BMW WHF), becoming the first auto company in China to create a corporate fund dedicated to ongoing public welfare efforts. Over the past 16 years, the BMW Warm Heart Fund has continuously created concrete value in the fields of cultural protection, biodiversity conservation, children's traffic safety education, disaster relief, combating the COVID-19 pandemic, etc.
We aim not only for business growth, but also for the mutual growth of people, cultures, and communities. We collaborate with various stakeholders, including business partners, industry associations, think tanks, and others, to drive innovation and mutually beneficial agendas that support China’s sustainable development goals.

Adhering to the commitment of “At Home in China”, we engage in dialogue with stakeholders to foster long-term, mutually beneficial partnerships built on trust and to ensure that their expectations are taken into account in the company’s development objectives.

A sustainable future cannot be created by one company alone. By acting together and doing what is right to the joint goal, we can help accelerate progress.

Engage in Dialogues to Unleash Partnerships and Innovations


Government

Support sustainable development related activities, such as the “National Low Carbon Day”.


Non-governmental Organisations (NGOs)

Participate in the UN Global Compact Global Development Initiative (GDI) for Sustainable Development Goals (SDG) Series Report: A white paper on the carbon footprint of electric vehicle batteries and low-carbon circular development.


Industry Association

Host a series of technical expert conferences and workshops to promote technical exchange with leading business partners.


Think Tanks

China Development Research Foundation Supported Research Project: Promote green transformation of the industrial chain through thematic workshops, field research and expert interviews.

International Sustainable Mobility Research Platform: Collaborate with Tsinghua University and international academic scholars, address critical topics of relevance to BMW’s sustainability goals.

Enable Green Transformation


Encourage suppliers to use renewable sources and secondary raw materials.

Accelerate Supply Chain Partnerships


Signed joint Memorandums of Understanding (MoU) for electrolytic aluminium and for recycled aluminium.

Award Suppliers on Sustainable Development Achievements


Held Grand Supplier Day to enhance the supply chain cohesion and stimulate supply chain resilience development.

Organize Training for Suppliers


Provide training on social responsibility, Environment Health Safety (EHS), and decarbonisation to suppliers.

Dealer Empowerment


Reshape comprehensive capabilities of front-line employees.


Enable talent development to accelerate NEV transformation and digitalisation.


Empower partners to open up new sales models and implement a retail transformation strategy.

Undertake CSR Activities


Enhance stakeholder engagement through dealerships CSR activities.
In 2023, 355 dealerships participated in 603 CSR activities.

Offer Future Proof Jobs and Empower Employees


Continuously refine and innovate our recruitment process to embrace more talents by adopting a candidate-centric recruiting strategy.

Continuously provide comprehensive, future-focused training programmes for all levels and positions, nurturing personal growth and development of our employees.

Continuously push boundaries in models, technologies, resources, and engagement to revolutionise the employee learning experience.

Cultivate a Workspace that Embraces Diversity, Equity and Inclusion


Aspire to cultivate a collaborative workspace that embraces all and cherishes each employee, whose wisdom and enthusiasm constitute the cornerstone of our company.

Recognise the rich tapestry of cultural background, age and experience, gender, physical and mental abilities, sexual orientation and identity among our employees.

Celebrate this diversity as it enriches our team dynamics to foster a workplace devoid of discrimination or prejudice.

Boost Employee Engagement


Enhance employee engagement by creating diverse communication channels, conducting employee surveys, and strengthening the connection through product and brand experience.

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